In the past couple of weeks, we’ve been hearing more and more about the potential for imminent economic recovery. It seems that economists and financial wizards are predicting that we’ll be out a recession soon (although “soon” is loosely defined). While that doesn’t mean that our businesses will be operating at the fever pitch we were operating at before recession, it does mean that hope is on the horizon and we can all breathe just a little easier.
It also means something else: It means NOW is the time to start building your business.
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Remember in high school math class when the teacher would write an equation on the board and then tell us to “solve for X”? To solve for X students would have to work out the entire equation with X to the side and then get to the point where it became obvious.
Example: 2X+6 = 30
(30 – 6)/2 = X/2
(24)/2 = X/2
Therefore: X = 12.
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We’re living in turbulent economic times. Economists are now predicting that most of 2009 will continue this way with a market resurrection in the end of 2009 and through 2010. Larger businesses may have the assets and borrowing power to survive. But smaller businesses do not and many of them are wondering if they’ll survive during the year.
At the risk of sounding like I’m stating the obvious, I feel that it’s important to highlight the one best practice that all businesses should be pursuing this year:
MORE SALES
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In the last blog, I talked about the first part of the conundrum of committedness: How the consultant needs to stay busy enough with commitments to earn and income but also have enough time to market in order to replenish the pipeline.
I said that the first part of the conundrum of committedness is: The more commitments you have now, the less time you have to generate new commitments. But the less time you spend on generating new commitments, the fewer you will soon have. Click here to read more »
