Heather Villa

For most businesses, creating any kind of online presence will usually end up with a discussion of search engines, search engine results, and keywords. More specifically, the conversation ends up talking about Google, Google search engine results, and keywords for Google. Google isn’t the only search engine around but it is the biggest and most [...]

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If you or your business are anything like me or my businesses, you are looking at this title and thinking: “Okay, now Heather has officially lost her mind – 90% of my job is project management.” So true, so true! What I have learned, though, is that the key to project management is “organization”. A [...]

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Recently, I wrote about your Christmas dinner as a project management exercise. But now that it’s just about Christmas, I’ve realized that the real project management guru of the season is Santa himself. What a project: Making toys for good little girls and boys and then delivering them in one night. Can you imagine the [...]

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Running a small business is all about problems! You’ll be more successful when you identify a problem that your target market is facing… and you solve it. While many of your customers will leave happy, some will return the product or express dissatisfaction with the service – that’s a problem. You’ll also encounter problems each [...]

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SEO and WordPress: How to optimize your WordPress blog 10 Things You Can Do in the Next 60 Days to Market Your Business and Close More Sales The fun theory … it works! – Make sure you click the link and watch the video on this one. It really is amazing. Finding Inspiration in Sleep [...]

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The transition from working for someone else to working for yourself is not an easy transition. There are lots of people who dream of making that switch but, when it comes right down to it, they can’t. (Or, they do and then they switch back). The reason is simple: Even though you might have good [...]

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If you run a small business, you may find yourself quickly overwhelmed by the sheer volume of work that is required. Not only must you juggle constant deadlines from a wide range of clients, but the housekeeping tasks can be immense. From bookkeeping and accounting to cost estimating and project management, the small business owner [...]

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