Heather Villa

I’ve been blogging from time to time about a MindMeister map that outlines various social marketing activities you can do to promote your business. I’ve talked about advertising and about blog commenting. Today, I’m going to talk about content sharing sites. You can see that the map creator has divided the category of “content sharing” [...]

Click here to read more »

There are a lot of opportunities to do a project really productively. If it’s a complex project, you can break it down into smaller parts. You can apply various project management techniques to get the project done. You can outsource or multitask or automate and get even more done in the same space of time. [...]

Click here to read more »

Paul Lemberg and I share a similar goal in the work that we each do. Ultimately, both of us strive to help business owners use productivity to increase business success. Paul has developed something called the Formula 5 system in which he lists 5 aspects of a business that can be altered to grow the [...]

Click here to read more »

Okay, usually when you hear that, it’s not a good thing. One of the first things you think when someone says that is: “Don’t drink the Kool-Aid”. The second thing you think is “How do I get out of this conversation as quickly as possible before the person asks ME to join the cult, too?” [...]

Click here to read more »

In a couple of days, my calendar is going to ping me with a reminder. It’s going to say “One month in – how’s it going, Heather?” This reminder is for me to review the new business strategies I intended to integrate into my business this year. Each year, I list out a bunch of [...]

Click here to read more »

Today, like most days, I… … got up, … did some work, … started to slump a bit, … ate lunch, … did more work … started to slump a bit, … stepped away from my desk and perked up, … did more work, … started to slump a bit, … stopped working to get [...]

Click here to read more »

A friend of mine is a freelancer and he is a self-confessed tyrant of metrics. He analyzes the proposals he sends out and monitors how many people call him as a result. He analyzes every action in his sales process and has goals and can tell me at the end of the day how close [...]

Click here to read more »