Heather Villa

While a lot of my Tips In Ten article are “standalone” issues where I discuss just one topic, I’ve been lately enjoying a couple of these Tips In Ten “series” where I take ten minutes of your time each week for a couple of weeks to give you a really good base of information and [...]

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When you first plant a garden, it looks just the way you want it: Neatly trimmed and ordered. Over time, though, it starts to grow and grow; it gets shaggy, it grows over the barriers. Unwanted weeds appear. Without careful trimming and management, your garden can look terrible, but with careful management, your garden will [...]

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There are many different channels on the web that you can use to market your business. A lot of them are text-based channels, which is okay because you need words to communicate and those word are searchable on search engines. But sometimes you need something more. Sometimes it’s nice to engage your audience in a [...]

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I believe that businesses grow when entrepreneurs focus on the successful development and improvement of their businesses. Unfortunately, it’s not put into practice as often or as effectively as it could be so entrepreneurs only think about business growth, but act on it sporadically. The result of sporadic attention to business growth is, of course, [...]

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I’ve found that websites can be a huge black hole of time, where a full day of work can get sucked into oblivion simply because you’re trying to build or maintain your company’s website. You might have some of your web presence covered but you might not have all of it covered and this Tips [...]

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I’m all about “getting more done”. That shouldn’t come as a surprise to you and I spend a lot of time thinking about it. For some of my readers, the lessons in these Tips In Ten issues are applicable to their one-person operations. But what about the businesses that are multi-staff situations? You’re in charge [...]

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Businesses use a lot of different ways to generate attention for themselves. They might create articles that are distributed in print or online. They might use Twitter. They might use other marketing techniques. They probably use a website. Press releases are a great way to market your business, too. In this Tips In Ten article, [...]

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