Heather Villa

Twitter is an exciting medium, not just because it provides a place to connect with others but also because it generates fresh, compelling content that can draw your audience back to your blog or website again and again. The whole TweetsIn10 concept is built around helping you save time on Twitter, but the same concept [...]

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There was a time when Facebook was the social network of individuals, LinkedIn was the social network of professionals, and businesses were stuck in the middle with minor representation on both. But Facebook is changing how business is done and running a Facebook Page for your business is becoming increasingly important. It’s another way for [...]

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There are a lot of social networking sites out there. Twitter is big, popular, and growing. And it can be highly valuable for businesses when used correctly (which is why I coach on it). But it is certainly not the only social networking site useful for business. LinkedIn was launched in 2002, which makes it [...]

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By now, regular readers recognize my “What Should I Do?” series in which I go through the Social Media Mindmap on MindMeister and give tips and ideas on how to use the information in that branch of the map to benefit from social media in your business. Today’s topic is microblogging.

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From time to time I’ve been posting a series called “What Should I Do?” about a particular aspect of social media marketing based on the Social Media Framework mindmap in MindMeister. The social communities topic in the Social Media Framework mindmap seems somewhat empty, especially if you compare it to the immense pile of social [...]

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Are You Managing Your Community Or Is It Managing You? – Does your blog have a firm grip around your ankle? Do you constantly check your crackberry for comments to your most recent post? Do you UberTwitter from the potty at work (it’s ok – we have all done it before!) Do you find yourself [...]

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With only hours to go before 2010, your planning is probably finished. Your strategizing is tucked away. Your dreams are sitting on your desk, waiting for you to show up on Monday morning. You’ve done everything you can do this year and now it’s coming to close. And the champagne is flowing generously.

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