Heather Villa

Welcome to the third and final article of the membership program series. With these Tips In Ten article, I’ve wanted to take ten minutes each week to share with you some helpful insight into building membership programs. Membership programs can have a powerful impact on your business because they will save you time while helping [...]

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This is part 2 of a series I’m writing about membership programs. In the previous article of Tips In Ten, I talked about membership programs as a way to grow your revenue while decreasing the amount of time you worked. In other words, membership programs are about switching from an hourly model of working to [...]

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While a lot of my Tips In Ten article are “standalone” issues where I discuss just one topic, I’ve been lately enjoying a couple of these Tips In Ten “series” where I take ten minutes of your time each week for a couple of weeks to give you a really good base of information and [...]

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In your business you’ve got regular, ongoing content that can be posted for general consumption – like blogs, articles, ebooks, and that kind of thing. But sometimes you want more: You want more interaction You want more effective positioning You want more promotion You want more of your personality injected into your relationships You want [...]

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This is part 3 of a Tips In Ten series talking about a list and why your business needs one. By now, I hope you’re convinced of the opportunity a list provides and you’re thinking about what you can do to create a list of contacts who would be interested in hearing from you. In [...]

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In the previous article of Tips In Ten, I told you about one of the most important assets that most top businesses have – a list. This list of people who have exchanged contact information for the chance to hear from you has the potential to become a dedicated group of buyers. These contacts have [...]

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I always attempt in my Tips In Ten articles to show you how to really master something in ten minutes. However, in some of Tips In Ten articles I outline something you absolutely must know in your business and when that happens, I try to give you the cliff notes version (you know, taking out [...]

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