Weekend Reading: My fav’s from this week: 7/30/10
Posted by Heather Villa, CMA, MBA, MSM on July 30, 2010 in: Weekend Reading
Too Smart For Your Business? – When we make every decision from our intellect, we tend to over-complicate. We see all the options, have a million big ideas, and either want to improve upon everything or convince ourselves of what won’t work.
The Myth of the Personal Brand – By all appearances, the discussion of personal branding – and the hoards of people who claim to help us do it – is fueled by the social web. Before everyone had a voice, branding was largely the domain of ad people. Aaron hits the nail on the head here defining who exactly does the branding.
Drawing the Line: 6 Things You Shouldn’t Tolerate in Projects – Being successful is all about creating things you can be proud of and building long-term relationships with clients. From Client-Centered Design to Bad Names these personal do not pledges share some fantastic insight how to run your business better.
Almost invisible mirrored tree house built in Sweden – This was just too cool not to share.
8 New Link Types That Exist On The Web – Some of the link types most commonly used in social media and on blogs.
What’s Your BrandWord? -A business is a long-term plan to wealth. Many people do not track their branding power online – or worse, they don’t push their branding efforts far enough. The accumulative time you spend on building your BrandWord pays off quite nicely.
Looking At Life Through The Eyes Of A Child – Oh, if we could all live like kids again. This personal story hits on the things we can learn from children. – from the constant sense of wonder to the spontaneity of a child’s wisdom.
Favorite video: Your business card is CRAP – People still use business cards???? I found this very hilarious. Like Aaron, I don’t agree with most of it, but it is fun to watch.
Of course there are more. Check them out on HeatherVilla StumbleUpon.
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11 Comments
Hello, Heather
As ever, your weekend reading list is full of varied and interesting posts. I found Aaron’s post particularly provocative. The whole concept of how you promote your “brand” is something I’ve been discussing with my marketing coach recently. So difficult to distill “me” into a few words, and yet that’s what we’re encouraged to do. It goes against the grain of everything I’ve worked to become in the last years.
Thanks for including my article, inspired by my nephew James. Oh, indeed, if we could be more like children…!!
Thanks for including Aaron Templer’s guest post on my blog in your list! It drove a great dialogue and glad you and your audience found it intriguing.
Erika Napoletano´s last blog ..The Bitch Slap- Self-Deprecation is Crap
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